Elliot Grimm

Led full-funnel digital campaigns across paid, social, email, SMS, and web for sports medicine and veterinary specialty practices — driving 25% growth in patient acquisition and a 34% YoY traffic increase. Activated major partnerships including the LA Rams Training Camp, Malibu Marathon, and Tommy John anniversary. Improved CTR 27% and reduced CPC 19% through audience segmentation, A/B testing, and creative optimization across Meta and Google. Built executive-facing performance frameworks connecting campaigns directly to conversions, appointments, and ROI.

Drove a 55% increase in social engagement in four months through data-informed, platform-specific content strategy, with monthly dashboards tracking channel-level KPIs. Planned and executed global event campaigns increasing registrations 30% YoY and driving 40% growth in microsite traffic through coordinated paid, email, and content strategies. Translated complex AI, grid, and data platform research into clear narratives for utilities, regulators, and industry leaders.

Led digital campaigns for live entertainment and artist releases, driving 150% growth in fan engagement for the Red Ants Pants Music Festival through targeted content strategy and audience segmentation. Managed end-to-end digital execution across email, SMS, social, and creative — optimizing in real time against ticket sales and engagement KPIs. Supported Lukas Nelson video release generating 60K+ views in the first week.

Managed $1M+ integrated marketing budget supporting CES and global campaigns reaching 140K+ attendees across 150+ countries. Led cross-channel campaigns across paid media, email, web, and partnerships. Earned top-tier coverage in The New York Times, Wired, CNET, and BBC. Produced large-scale activations generating 2M+ audience reach and 19+ media placements in a single day.

Supported fast-moving communications for a senior member's office, coordinating rapid-response messaging tied to policy priorities and breaking news cycles. Drafted press materials, constituent outreach, and digital content in a high-velocity legislative environment.